We create digital strategy and social media to generate passion and action.

Catch the Sun is a full-service digital marketing and social media consultancy led by Colby Devitt. As the chief strategist, Colby collaborates with a talented core team to deliver impactful and innovative solutions. With decades of experience as a digital marketer, entrepreneur, and writer, she combines expertise in strategy, creativity, and execution to craft winning digital strategies and social media campaigns.

Passionate about working with mission-driven individuals and organizations, Colby partners with those who are innovating and organizing to address the pressing environmental, social, and cultural challenges of our time. At Catch the Sun, every project is guided by a commitment to storytelling that inspires action and drives meaningful change.

Our clients include creative professionals such as authors, filmmakers, and artists, as well as organizations and institutions in industries ranging from entertainment to environmental advocacy.

Colby Devitt

Colby Devitt is a digital marketing leader, writer, and entrepreneur with a passion for using social media as a storytelling medium that engages and empowers communities. She founded Catch the Sun to help creative professionals, environmental organizations, and cultural institutions expand their reach and impact through strategic storytelling and audience engagement.

Previous work:

During her decade-long tenure as co-founder and president of the award-winning software company Wildform, Colby led marketing efforts for dozens of product launches, ensuring alignment with business objectives and achieving measurable success. Wildform, a pioneer in web video, was acquired by On2, and later bought by Google. Her experience includes serving as VP of Marketing for two startups where she launched new brands and developed strategies to establish market presence. Earlier in her career, she worked as a web producer at the New York Times, where she honed her expertise in managing large, high-profile online communities. These experiences shape her ability to craft winning digital strategies that meet her clients’ goals.

Colby’s clients have won numerous accolades, and she remains dedicated to ensuring her social and digital marketing efforts amplify their voices and achievements. She believes that social media is an evolving genre of storytelling with the power to create meaningful change in the world.

Education and Advocacy:

Educated at Barnard College, Columbia University (BA) and Harvard University (MA), Colby has an abiding interest in imagining better worlds. She was a founding fellow of Margaret Atwood’s Practical Utopias and has written articles on divestment published in Yes! Magazine, Truthout, and BillMoyers.com. Her speculative fiction has appeared in Orca Literary Magazine.

A committed environmental advocate, Colby is a member of the Sierra Club’s Clean Break Committee, which advocates for legislation and regulations to mitigate the environmental impacts of oil and gas drilling. She also serves on the Executive Committee of the West Los Angeles Chapter of the Sierra Club and is a board member of LA River Arts, where she champions art projects focused on the LA River.

Lectures and Leadership:

Colby is a sought-after speaker on social media marketing and its role in advancing social good. She has lectured at USC Annenberg, the New York Film Academy, and Harvard University. Her work on the Inglewood Oilfield’s future transition to a community-centered public space exemplifies her commitment to fostering sustainable, community-driven initiatives.

Colby’s dedication to creating impactful stories and strategies makes her a trusted advisor to those seeking to connect with audiences and drive meaningful engagement.